The story
Children’s clothing in organic cotton and bamboo. Comfortable, non-toxic fabrics that let kids move freely.
The challenge
The challenge: putting children first. Natural fabrics, comfort above all, and an online store that reflects the same simplicity, from the photography to the smallest details.
What we did
- Created the brand look: the logo, soft colours and light typography
- Used photos of the children themselves, so every page shows the clothes being worn and played in
- Built the shop in French, English and Spanish
- Built on headless WooCommerce: products and orders managed in WooCommerce, behind a fast, custom front end
- Prepared payments with Mollie and PayPal
- Gave the fabrics (organic cotton, bamboo) and their care room on the product pages
The result
The shop is built and ready for the first collections: three languages, a fast custom front end, and payments prepared.
Colours & type
#232323#ECE5DA
Montserrat
The screens
Design rules
01
Fabrics take the lead
Each product page highlights the qualities of organic cotton and bamboo, explaining why they’re a good choice for children’s clothing rather than hiding that information in the details.
02
Real children, big photos
Large photos of the two boys and their friends wearing the clothes. The children and the clothes come first, with text kept to a minimum..
03
Soft colours
Gentle neutrals with a few brighter touches. A dark button makes the purchase option stand out without taking over.
04
Light type and plenty of space
Lightweight typography and generous space around each product keep the layout feeling airy and let the clothes speak for themselves.
05
Three languages, one click
French, English and Spanish from the header on every page.